Toyota Connected North America (TCNA) was established in 2016 to help harness connected technology to enhance the North American customer experience.
Over the last decade, TCNA has played a pivotal role in launching Toyota’s first mass-market connected vehicle. Those early years laid a strong foundation that produced safety services and harnessed the power of data through an established vehicle data platform.
From humble beginnings with just a handful of team members, TCNA has grown into a global center of excellence with over 400 software engineers, data scientists, designers and more who support more than 13 million connected Toyota and Lexus vehicles on the road today.
They work alongside Toyota Motor Corporation and TMNA’s Connected Experience Division to launch experiences that enhance customers’ lives every day, including the teams helping to deliver Safety Connect, the in-cabin Voice Assistant, and the design and development of the current and next-gen Toyota Audio Multimedia and Lexus Interface systems.
Many team members have been here since those early days. Hear their reflections on how TCNA has evolved over the years and what’s stayed the same. What an impactful journey it’s been!
